Reimagining the customer experience with the power of AI
In a world driven by relentless technological advancement, adopting an AI-fueled, customer-centric approach is imperative for staying competitive in today's market. Check out this latest blog article from Microsoft for insights into how generative AI and Copilot are enabling companies to optimize operational efficiency, build long-term loyalty while increasing value at every touchpoint. Ready to accelerate and elevate your customer service operations across the board? Let help you launch into the AI-era with Copilot.
How does generative AI enhance customer service?
Generative AI enhances customer service by enabling support agents to deliver faster and more focused care. Research indicates that 67% of participants can spend more time with customers, while 64% report improved personalization in customer engagements. AI capabilities in tools like Microsoft Dynamics 365 Customer Service streamline workflows, reduce misroutes by 20%, and increase first call resolution by 31%, ultimately leading to improved customer satisfaction.
What impact does AI have on operational efficiency?
The integration of AI significantly boosts operational efficiency by automating routine tasks and streamlining processes. For instance, 79% of sales and customer service agents reported a reduction in administrative work due to AI tools. Additionally, AI helps in reducing average handle time for chat cases by 12% and increases the number of cases managed by support agents by 9%, allowing teams to focus on more strategic tasks.
How does AI improve customer loyalty?
AI improves customer loyalty by facilitating tailored interactions and ensuring timely access to relevant information. This personalization makes customers feel understood and valued, which fosters a stronger connection with the business. As a result, organizations see heightened customer satisfaction, with faster case handling processes and improved quality of interactions, ultimately leading to long-term loyalty.

Reimagining the customer experience with the power of AI
published by Reliance Infosystems
Reliance Infosystems Group is a Microsoft Advanced Specialization Partner with Solutions Partner designations in Modern Work, Digital & App Innovation, Infrastructure and Data and AI. The group is championing business transformation for major verticals Across MEA, UK, US and Canada. We are focused on helping enterprise and midsize businesses transform their core operations to become agile, scalable and simplified by leveraging the expansive technology innovations, speed, reduced cost and unparallel flexibility resident in Microsoft Cloud. Our future-geared approach to Microsoft Cloud practices won us both the 2017, 2021 and currently 2024 Microsoft Partner of the Year for Nigeria and Botswana